A better way.
However, managed service providers (MSPs) usually have to make significant upfront software and service investments while deriving an increasingly larger percentage of their revenue on a monthly recurring basis. In order to achieve consistently high profitability, MSPs need vendor enablement programs that reduce their cash flow burdens, increase their flexibility, accelerate new client acquisition and increase their service delivery options. Unfortunately, many traditional vendors’ partner programs use inflexible annual service contract models, which fail to address the cash flow and the flexibility needs of most growing MSPs. Fortunately, there is a better way.
SonicWALL MSP Advantage Program — with FlexSpend.
The SonicWALL MSP Advantage Program helps SonicWALL partners dramatically increase their managed security sales with exclusive access to SonicWALL FlexSpend, the industry’s first security licensing program to make monthly service billing easy, flexible, and cash-flow friendly for MSPs. Unlike programs offered by other security vendors, MSP Advantage combines SonicWALL FlexSpend with award winning security products and services, training, marketing funds, and unique sales and marketing tools to accelerate managed security sales.
Benefits to MSP Advantage participants.
The MSP Advantage Program helps participating MSPs lower costs, improve profitability, expand revenues and enhance client security.
Lower capital and operating expenses.
SonicWALL FlexSpend is the first and only licensing program that enables monthly recurring billing for managed security services. FlexSpend reduces procurement costs, minimizes cash flow fluctuations, reduces sunk service costs, and increases return on investment (ROI) by allowing the flexible management and re-deployment of SonicWALL FlexSpend credits across a client installed base.
Increased revenue growth.
SonicWALL supplies partners with managed services blueprints and planning tools to help partners build retail managed security offerings that accelerate the generation of highly profitable, monthly recurring revenue.
New client acquisition.
SonicWALL supplies participants with additional market development funds (MDF) and sales and marketing tools to help win new clients.
Enhanced security for clients.
With MSP Advantage, SonicWALL MSP partners may now deliver evergreen security services to clients, eliminating the hassles and complexities of the annual renewal process and ensuring that client infrastructure and users are continuously protected from malware, spam and other forms of data loss. Complimentary training resources help partners be proactive and highly skilled in delivering remote managed security services to organizations of all sizes.
FlexSpend.
Unique to the MSP Advantage Program, FlexSpend is a powerful tool that dramatically improves partner cash flow, increasing flexibility, minimizing time spent on service procurement and provides rapid cost insights. By purchasing and deploying FlexSpend Credits for most SonicWALL services, partners can instantly activate numerous services at once, transfer or convert unused service time to other units or other service types, all without having to purchase and activate a large number of annual service SKUs. Learn more.
How to apply.
The SonicWALL MSP Partner program is designed for SonicWALL Gold and Silver partners that have significantly invested in managed security services and have deployed at least 50 nodes of SonicWALL GMS to manage their installed base of end-user clients. Partners should be experienced with managed services and be looking for ways to significantly grow their managed security offerings. Contact your SonicWALL Account Manager or send an email to MSPAdvantage@sonicwall.com for information on how to apply.
You should...
- Have a Gold or Silver Medallion Partner status
- Have 50 nodes under GMS management
- Complete GMS Certification Training
- Have 1 GMS certified technician
- Have Tier 1 Tech Support on staff
- Have 85% SonicWALL services attach and renewal rates
- Have documented managed service offering(s)
Benefits you'll enjoy...
- SonicWALL FlexSpend
- Branding: exclusive branding recognition as a SonicWALL MSP Partner
- Marketing Dollars: Proposal-based MDF up to $2,500 per year of dedicated MDF for partner use
- Priority Technical Support for partners
- MSP Advantage pricing for Global Management System
